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Don’t hide vital account functions like cancellation behind tongue in cheek questions like “Why do you want to leave?” I know why, just let me do it and get out of my way. They’ll simply trust you more for being upfront with them.
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It may seem counter intuitive, but the easier you make it for users to leave the more likely they are to stay. When paying for web services trust is a huge factor. There, right at the bottom highlighted in red text is a button that reads “Cancel subscription.” Simple. In contrast, Rdio has a Subscriptions tab in my account settings. Turns out you have to go to this page where you then have options for telling Spotify why you are cancelling. I guessed that it was the “Why do you want to leave?” bit all the way down at the bottom. Bombarding me with the bullet points again seems desperate. I clearly already know what a premium subscription to Spotify offers because I already dealt with all the marketing copy when signing up. That “View your options” link then takes you to this screen:Īlright, that’s just lame. A bit obtuse of a UI, but I’ve seen worse. You have to go all the way to the bottom where you’re able to view your options for leaving. Silly me for thinking I’d find a nice “Cancel” link on that page. You first have to head to your subscriptions page. Turns out Spotify makes it pretty difficult to do this. Since my premium account was $9.99 a month I wanted to cancel it while it was fresh on my mind. 2 Mostly though I just didn’t like the service as much as Rdio. 1 I don’t like how it automatically crawled my iTunes library without my approval.
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I don’t like how Facebook determines the entire social graph. When Spotify launched in the US I figured I’d sign up for their premium account and give it a shot for a month.Īfter a few weeks of using the service it’s clear that it’s not for me. Earlier I wrote how much I love the service.